On Wednesday, CNN released on Twitter the latest “Facts First” ad aimed at stoking their massive, Jeffrey Zucker-infused egos (disguised as flaunting their supposed journalistic bone fides) that was a clear shot across the bow for President Trump in their push to prove Russian collusion.
The 15-second spot began just like many of the other ads with the same piano tune and the narrator saying “this is an apple” with an unassuming red apple on screen. Except this time, the narrator added “and this is an apple and this is an apple” as two more rolled on and off the screen.
From there, the narrator concluded by stating “and when you put them all together, you’ve got a case” as a case of red apples slid into focus. The CNN pep talk ended with its non-infamous of a motto “Facts First” flashing on-screen with the CNN logo.
The first ad focused on just one apple and took shots at anyone not in their Resistance camp by joking that “[s]ome people might try to tell you that it’s a banana” before moving onto to slight variations such as a rotating apple.
The self-sanctimonious CNN upped the ante in January to make hay out of someone threatening to kill CNN employees by pushing a banana peel ad. In that one, the narrator warned that people could convince you that an apple is actually a banana peel and, therefore, “it's only a matter of time until someone gets hurt.”
As my colleague Nick Fondacaro likes to suggest, CNN anchors and analysts have morphed into Zuckerbots. To see what he's talking about, check out a New York Times Magazine profile of CNN under Zucker and you'll see why. For CNN under Zucker, so much of their coverage and outbursts is staged and all about theater. Yet, they want us to view them as all about "Facts First."
Now, here's quite an exit question for you, the readers: How pompous are these people?
Here’s the transcript of the new CNN ad that appeared during February 15th CNN Newsroom with Brooke Baldwin:
CNN apple commercial
February 15, 2018
[PIANO MUSIC PLAYING]
NARRATOR: This is an apple and this is an apple and this is an apple and when you put them all together, you’ve got a case.
[ON-SCREEN HEADLINE: Facts First, CNN]