TechCrunch reported that the new policy would have discontinued the platform’s request for user consent to receive targeted advertising. Under the new policy, the user would be unable to opt out of the ads.
The Irish Data Protection Commission (DPC) said the policy was paused following “engagement” between the office and the platform.
“Further to engagement with the DPC yesterday, TikTok has now agreed to pause the application of the changes to allow for the DPC to carry out its analysis,” a DPC spokesperson said, according to TechCrunch.
TikTok told TechCrunch the pause would give the platform the chance to “engage” questions asked by stakeholders:
TikTok has faced a significant amount of criticism on its privacy policies over the years.
“We may share all of the information we collect with a parent, subsidiary, or other affiliate of our corporate group,” TikTok’s policy read at the time.
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