Professor: 'Elf on the Shelf' Teaches Kids to Bow to Surveillance by 'Hegemonic Power'

December 24th, 2014 7:34 PM

Liberal newspapers like The Washington Post will grant a wide berth to leftist academics on their silliest-sounding ideas. I found this gem in my Washington Post Express tabloid the other day. Post reporter Peter Holley asked this question in a headline about the "Elf on the Shelf" phenomenon: "Cute doll? Or Big Brother on a shelf?"

The doll apparently teaches children to live submissively in a national surveillance state:

For some, the Elf on the Shelf doll, with its doe-eyed gaze and cherubic face, has become a whimsical holiday tradition — one that helpfully reminds children to stay out of trouble in the lead-up to Christmas.

For others — like, say, digital technology professor Laura Pinto — the Elf on the Shelf is “a capillary form of power that normalizes the voluntary surrender of privacy, teaching young people to blindly accept panoptic surveillance and” [deep breath] “reify hegemonic power.”

....Pinto and co-author Selena Nemorin argue that the popular seasonal doll is preparing a generation of children to uncritically accept “increasingly intrusive (albeit whimsically packaged) modes of surveillance.”

Before you burst out laughing, know that Pinto comes across as extremely friendly and not at all paranoid on the phone. She’s also completely serious.

If she’s right, in all likelihood she’s fighting a losing battle. The Elf on the Shelf book sold over 6 million copies and joined the Macy’s Thanksgiving parade last year, according to the Daily Mail.

“I don’t think the elf is a conspiracy and I realize we’re talking about a toy,” Pinto told The Post. “It sounds humorous, but we argue that if a kid is okay with this bureaucratic elf spying on them in their home, it normalizes the idea of surveillance and in the future restrictions on our privacy might be more easily accepted.”

“What is troubling,” they write, “is what The Elf on the Shelf represents and normalizes: anecdotal evidence reveals that children perform an identity that is not only for caretakers, but for an external authority (The Elf on the Shelf), similar to the dynamic between citizen and authority in the context of the surveillance state.”

For all you skeptics out there, take a look at this …

Texas sheriff deputizes Elf on a Shelf doll http://t.co/c4NAmSXVzO pic.twitter.com/PXQDIsx3Rf

— NBC News (@NBCNews) December 15, 2014