MSNBC is still at the bottom of the Cable barrel, but with Cooper's plummeting ratings, MSNBC is suddenly looking competitive.
Cooper's ratings have been in a sharp decline all year, and so far the month of May is no exception. According to Nielsen, the audience for the 10-11 p.m. hour of his show so far this month is 933,000 viewers. This is the first time he's fallen below the one-million mark since the dog days of last August. Anderson is losing almost 20% of his lead-in from Larry King and is in danger of being passed in the ratings by MSNBC's 10 p.m. repeat of "Countdown with Keith Olbermann." Since the start of 2009, Cooper has lost one-third of his audience.
Ouch. It must be frustrating for a supposedly legitimate news guy like Cooper to be responsible for making a raver like Olbermann look like an up-and-comer!
(Photo credit: latimes.com)
