The Washington Post in February introduced a self-important slogan timed for the Trump administration: “Democracy Dies in Darkness.” And what better way to stand up for the First Amendment than with an overpriced cotton t-shirt? The Post on Wednesday advertised a $25 t-shirt with the motto.
If you’re looking for a little flirtation while you protect democracy or lead “The Resistance,” The Post store has the right apparel for you, promoting, “This might very well become your favorite tee. Made with a curve-friendly fit, the Bella relaxed fit t-shirt features a trendy look, 100% baby jersey cotton knit and enough room for a little extra va-va-voom.”
In the “about the design” section, the site proclaimed, “The slogan ‘Democracy Dies in Darkness’ was launched in January 2017 to convey the Post's long-standing reputation for providing news and information with unparalleled analysis and insight.”
Nothing upholds a "long-standing reputation” of protecting democracy quite like a “relaxed fit” with “extra va-va voom.” The men’s version touts, “We’ve double-needle stitched the bottom and sleeve hems for extra durability.”
Not everyone is impressed. Commenter “Entharion” complained:
As a political news outlet in U.S., you should already know to check the country of origin for items you put your designs on. Don't use imports; it's anti-patriotic and disappointing.
If the “Democracy Dies in Darkness” logo isn’t your thing, you could always go hipster and get a Washington Post logo trucker hat.
In April, USA Today columnist Michael Wolff reminded Kellyanne Conway, that what the Post really means: “I’m gonna tell you, when they say ‘Democracy Dies in Darkness,’ you’re the darkness.”