For months NewsBusters has been reporting how the media aided and abetted the creation of Barack Obama's Cult of Personality leading to his eventual election as the 44th President of the United States.
Eight days before his inauguration, Obama's Fox News-hating communications director Anita Dunn and his digital strategist Ben Self, while at a conference in the Dominican Republic hosted by the Global Foundation for Democracy and Development, confirmed the allegation in a tutorial they gave to President Leonel Fernandez and other government officials and guests on how to turn an unknown politician into a messiah.
On Sunday, World News Daily uncovered one of the nine videos recorded that day which gave clues as to how the Obama campaign successfully manipulated the media to force his cult like status upon an unknowing public (video of part 8 embedded below the fold with partial transcript, h/t NBer Free Stinker):
Viewers who are willing to watch the entire lecture will be rewarded. In a rare case of total candor, Dunn admitted selling a presidential candidate to America that had almost no experience as well as controversial ties to former terrorists.ANITA DUNN, OBAMA CAMPAIGN ADVISER: But the reality is that whether it was a David Plouffe video or an Obama speech, that a huge part of our press strategy was focused on making the media cover what Obama was actually saying, as opposed to you know why the campaign was saying it, what the tactic was. That we had a huge premium both on message discipline, on people in the campaign not leaking to reporters, on people in the campaign not discussing our strategy, and also on making the press cover what we were saying.
So, we no, one of the reasons we did so many of the David Plouffe videos was not just for our supporters, but also because it was a way for us to get our message out without having to actually talk to reporters. We just put that out there and make them write what Plouffe had said as opposed to Plouffe doing an interview with a reporter.
So it was very much, we controlled it as opposed to the press controlled it. And it did not always make us popular with the press. But we, increasingly, by the general election, very rarely did we communicate through the press anything that we didn't absolutely control. So, President - Senator Obama himself did a lot of local television. We went to as much live television as possible so it couldn't be edited when it came to him, it was live, so that he could speak in longer than a 12 second sound bite. So that what the voters heard, we determined as opposed to some editor in a TV station [...]
But no, you're right, we went around that filter.
"In retrospect, it looks much easier than it felt at the time," Dunn said. "We made experience, which was a prime target of our opponent, we made it a negative trait."
Imagine that.
The concept behind the cult of personality emerged during this tutorial when Dunn moved to the subject of Obama's "scary friends" like William Ayers. Their strategy to overcome Obama's ties with a former terrorist was simply to divert the public's attention:
Barack Obama was the best answer to the "too risky" argument...when they heard Barack Obama and when they saw Barack Obama, he didn't sound scary. He didn't sound risky. He sounded like a president....the best answer to the argument that you couldn't trust him was to listen to Barack Obama.
Nevermind the fact that he did attend a radical church for 20 years as well as a party at William Ayers' house. All you need to know is that he sounds and looks charismatic.
With a compliant media willing to focus on his "rock star" personality, Obama got away without having to address many of his questionable friends that never even made it into the public discussion.
Seeing how well this method worked on Obama's church, the campaign decided to use his charm as an answer for most everything else. Self explained:
You can use it to amplify excitement that's already there...you have to create that value or enthusiasm for whatever it is you're passionate about, and then you can use technology, grassroots activism to make it bigger.
As a result, while Sarah Palin was being grilled on the Bush Doctrine and John McCain was hammered for his views on Iraq, the mainstream media couldn't get enough of Obama's celebrity status. Time and again, important issues were brushed aside in favor of sensational tingles.
This conference essentially confirmed all that NewsBusters had said throughout 2008: Obama's campaign chose to ignore a discussion on specifics, building their message simply on personal appeal, and his adoring media were there for him every step of the way.
Self described this process in chilling terms:
You bring these people together, what do you do with them? How do you transition those people you've collected...and get them to do what you want them to do. These are the Bible in many ways of new campaigns and organizing...
It's much like a relationship. You don't ask them out on a date and then the next day propose marriage. You have to bring them through the stages and develop this relationship...Make it more like they're reading a letter from their friends.
Most Obama supporters had no idea there was a purposeful strategy of fabricating an intimate relationship. Yet once again, the media chose to ignore all warning signs and encourage people to get swept off their feet.
Apparently NBC reporter Lee Cowan was serious when he said it was impossible to talk about Obama objectively; it makes you wonder exactly whom Self had in mind when he spoke about getting people "to do what you want them to do."
Despite such nonstop cheerleading from most of the mainstream media, Dunn admitted that she was still not satisfied with Obama's coverage. Any attempt at objective journalism was seen as a "filter" that had to be bypassed:
So that what the voters heard, we determined as opposed to some editor in a TV station...But no, you're right, we went around that filter.
Dunn also complained about the media's habit of editing extensive quotes for time restraint. The campaign favored live interviews where nothing could be edited and Obama "could speak in longer than a 12 second sound bite."
The sound bite issue had been a problem for Obama early on. As Dunn revealed, instead of coaching their candidate to perform faster, they forced the press to play by their rules so that Obama could ramble on as long as he wanted.
The goal of this approach was to influence everything that appeared in the media:
...a huge part of our press strategy was focused on making the media cover what Obama was actually saying, as opposed to why the campaign was saying it, what the tactic was. That we had a huge premium both on message discipline, on people in the campaign not leaking to reporters, on people in the campaign not discussing our strategy, and also on making the press cover what we were saying.
Pay no attention to the fact that Obama fudged his data or cited information from questionable sources. Don't think about why Obama would want to divert your attention to a certain place.
Dunn wanted no analysis, no question of motives. All that mattered was repeating Obama's talking points, and when there was danger of this not working, or a reporter airing an unbiased piece that might appear negative, the Obama campaign responded by becoming more restrictive:
So it was very much, we controlled it as opposed to the press controlled it. And it did not always make us popular with the press. But we, increasingly, by the general election, very rarely did we communicate through the press anything that we didn't absolutely control.
After eight years of media complaints about the secrecy of the Bush administration, it would seem that such tactics from Obama would raise concern.
Yet once more, Obama's charm made up for controlling the media.
Predictably, the spin has begun to whitewash the findings of this conference.
Politico's Ben Smith on Sunday offered a sympathetic take on Obama's plight as President "in spite of an independent news media."
If America truly had an independent news media, they would not have allowed the Obama campaign to manipulate them so easily. Maybe just as important, if the press believed in telling the truth, footage of this conference would have been analyzed nine months ago.
In the end, whether the media are ashamed to admit that they dropped their guard or they are still compliant in helping Democrats control the message, they had little interest in covering the truth behind the conference in Santo Domingo on January 12, and continue to give cover to those who manipulated them.




















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Comments Policy
I saw this earlier and it's
Tue, 10/20/2009 - 09:53 ET by gmaniac1I saw this earlier and it's not all too surprising. These adult children just keep shooting themselves in the foot.
DAMN that youtube anyway
Tue, 10/20/2009 - 09:56 ET by Willis_Leon_JohnsonThere are screaming fits in the white house right now.
http://gjresult.com
~If the American public weren't so jaded
Tue, 10/20/2009 - 10:04 ET by choselife3xComplacent, complicit, and cowed, this would start a firestorm that would sweep the entire Obama administration out of D.C.
dborschjr68, CTPatriot, and pelicanmarsh are dead to me. I want
nothing to do with them as they represent a time for me that was less
than Christian and less than appropriate. --black47211 aka donaldborschjr
GOLDEN SHOWERS...
Tue, 10/20/2009 - 10:11 ET by danybhoyDunn just explained how they pissed all over the MSM, & they seem to have no problem with that. I don't get it. I know when I'm treated like crap, & I will let you know that I'm not happy. These guys? Must be a fetish or something.
"...How blind can you be, don't you see...
...that the gambler lost all he does not have..."
Nightwish
Decades of Planning and Work . . .
Wed, 10/21/2009 - 05:22 ET by DoktorFranken. . . . (a lot of it behind the ''scenes'') and the infiltration into the American society made pissing unnecessary for Hussein and his minions. The press, by 2008, was what Hussein wanted them to be - avowed Communists and Socialists. All he had to do was to ''flip the switch'' and everything clicked into place to make him the most Anti-American of American presidents.
And as it's been said - ''Botta-Bing!''
JMHO, you understand.
If Saul Alinsky owned a news channel it would be MSNBC. ---- Me
A Nation which elects a Cult
Tue, 10/20/2009 - 10:15 ET by mattmA Nation which elects a Cult Leader like Obama will end up destroying itself.
Confirmation
Tue, 10/20/2009 - 10:20 ET by slickwillie2001Folks, this makes little difference to those converted to the religion of the Bamster. It's like that conversation you have with your wife at T + 2 or 3 years about who manipulated who into marriage. You laugh about it because you are okay with the results. The Obamabots will use this as further evidence of his apparent brilliance.
In our case, it confirms our suspicions for the nth time. Will it change anyone? Maybe it will instil a bit more healthy cynicism into the old media, but they are bots too, for the most part.
What self-serving crap!
Tue, 10/20/2009 - 10:21 ET by KC MulvilleOh, who's kidding about this? They happily use the press to broadcast their message when the press is compliant.
We all see what's going on here. These media consultants want to trumpet Obama's election as their victory. You see, it wasn't Obama or the public that elected him ... it was their media savvy and brilliance. Just like Begala and Carville, they want to take credit for the victory. It was debatable how much Carville and Begala helped Clinton, but Obama would have won with Abbott and Costello.
And in my opinion, based on this crude, self-serving crap, Obama would have been more successful with Abbott and Costello. These are the clowns who have Obama on 24 hours a day, and his popularity dropped like a rock. Media savvy, my ass.
George Stephanopoulos, runs the white house gauntlet
Tue, 10/20/2009 - 10:23 ET by lareeGeorge Stephanopoulos, was also a guest this morning, on Imus In The
Morning, he must have run the White House gauntlet, and concertina
wire. He appeared this morning with Imus on Fox Business News, and Octomom's indecent proposal to Jon Gosselin.
Seal Hunter is back blogging. Octomom really lit,. Hunts with Club’s fuse GRIN.
Tue, 10/20/2009 - 10:39 ET by jessieHThe woman is admitting to being a traitor. I demand an investigation into the obama administration, and the traitorous media. She admitted her involvement in a plot to get obama elected. This is unacceptable! We need to bring up charges of treason. They covered up his ties to terrorists. They invented obama. Hitler had nothing on these two faced traitors. I demand justice! No wonder they are trying to shut up Fox News.
Tue, 10/20/2009 - 10:52 ET by jessieHThis explains a lot of the missing parts of the whole picture. This is why obama's records are sealed. I will not believe anything that comes out of washington, anymore. I want to see his birth certificate. I want to know his ties to terrorists. BE AFRAID AMERICA, BE VERY AFRAID.
Feeble minded...
Tue, 10/20/2009 - 10:55 ET by ScrapironAnyone need more proof that all democrats and 4% of republicans are feeble minded (old term for stupid). The Fringe Media (former MSM) have proven themselves too retarded to function in a normal society and in need of guidance from the 'chosen one'. Only in a country ran by Socialist/Communist/Marxist do the media types work for the dear leader and 100% of their news consist of reading a press release from dear leader. The American Media has whored themselves to O'Dumbo and will never be respected again. Most of the so called news reporters in the Fringe Media are really equal to President O'Dumbo, all they know and say comes off a teleprompter.
Old, Retired and glad of it.
nawwww....nazi tactics?
Tue, 10/20/2009 - 11:12 ET by stage9Propaganda is not naziesk!
"If God is dead, somebody is going to have to take his place. It will
be megalomania or erotomania, the drive for power or the drive for
pleasure, the clenched fist or the phallus, Hitler or Hugh Hefner."
— Malcolm Muggeridge
rickie is a follower of
Tue, 10/20/2009 - 11:19 ET by Willis_Leon_JohnsonGoebbels.
As are nearly all the msm ' reporters. '
Y'all jes keep on repeating them thar lies long enough, and often enough and the truth will bite yer butt plumb off.
http://gjresult.com
The hubris of this
Tue, 10/20/2009 - 11:18 ET by humanzeeThe hubris of this administration is going to be its undoing.
This is where the isolationist American media comes into play. She's gloating in foreign lands American media doesn't cover. This chick is so full of herself. She's talking to these people like this stuff will never be seen in America, like there are no cameras rolling. Geez!
Humanzee
Tue, 10/20/2009 - 11:27 ET by Candance MooreConsidering how this happened almost a year ago and is just now breaking into the American media, they were reasonably safe in assuming it would never show up here. Had someone from Funglode not put it on YouTube we stil wouldn't know.
she fortells her own future
Tue, 10/20/2009 - 11:29 ET by katainkentshe remarks to beware that everything will eventually end up on YouTube... and it was so.
____________________________________________
The Emperor, he has no clothes
~"So let it be written
Tue, 10/20/2009 - 11:35 ET by choselife3xSo let it be done." she intoned.
dborschjr68, CTPatriot, and pelicanmarsh are dead to me. I want
nothing to do with them as they represent a time for me that was less
than Christian and less than appropriate. --black47211 aka donaldborschjr
well, obviously. This
Tue, 10/20/2009 - 12:09 ET by humanzeewell, obviously.
This was a seminar for propagandists of latin american dictators. Why isn't this getting any air time? "Hey there, Fidel, this is how you control your media and make it work for you. "
Excellent article Candance,
Tue, 10/20/2009 - 12:25 ET by Scuba DudeExcellent article Candance, it is making me more fearful of this administration and what other things they are covering up.
I hope someone has had the foresight to download these youtube clips before the White House sends the order to have them taken down.
The Obama Administration: THE most fiscally irresponsible Administration EVER
Maybe their is something useful here
Tue, 10/20/2009 - 11:42 ET by timrfrench61Maybe every journalism department should be looking at this as a clarion cry for reform in journalistic practices. Basically she is saying they have gamed the whole Journalism market, forcing them into becoming a propaganda machine in total opposition to their percieved mandate as the 5th estate.
This should be thrown in every supposedly neutral journalists face that the market for truth has crashed (like the housing market) and those journalists need to clean their own house or they have no credibility.
Anita the Smug
Tue, 10/20/2009 - 11:52 ET by carolina09But she couldn't have done this without Soros or the complicit media.
Where do these freaks come
Tue, 10/20/2009 - 11:54 ET by buddycWhere do these freaks come from? Unbelieveable. "Mao" the greatest mass murderer in history is her hero and she is stupid enough to admit it while on camera?
Amazing...
Tue, 10/20/2009 - 12:00 ET by Blix AmericaThis has to be the most amazing story to come out of the Obama White House so far. I wonder if anyone will care...
http://blixamerica.blogspot.com/
Schwarzkopf Bad, Dunn Good
Tue, 10/20/2009 - 12:10 ET by CGattonDoes anyone remember the hue and cry when it became obvious and was made known that Gen Schwarzkopf had used the press to achieve a quick, decisive victory in the 1st Gulf War?
Does anyone think there will be a similar hue and cry now that it has become obvious, even to the most visually challenged person still breathing, that a Democrat apparatchik has used the press to achieve social change in the US by rigging an election?
Come on now - I'm waiting to cover your bets.
V/R
Clyde
"...the aspirants to tyranny are either the...men of the state, who in democracies are demagogues,... or those who hold great offices, and have a long tenure.." - Aristotle, Politics, c350BC
Thank you Mr. Beck
Tue, 10/20/2009 - 12:25 ET by MOONSTRUCKfor pulling the loose string of that on the white house sweater.
I love my country, and do not want to see it destroyed by mmm mmm mmm, blah blah blah
msm = TOOL.
One item on Rush. The left had a fit about something Rush NEVER said, yet they had no problems with the rev wright. Talk about your racist's. As I said before, I will say again. EVERYTHING I ever needed to know about mmm mmm mmm I learned from "reverand wright". Funny how that spewing dirt bag just didn't seem to matter to the tool media way back.
Mao-Tse Dunn-- and her
Tue, 10/20/2009 - 12:39 ET by Jack BauerMao-Tse Dunn-- and her Little Red Crock.
I guess it's new battery for the hearing aid time...
Tue, 10/20/2009 - 13:53 ET by Willis_Leon_JohnsonI thought she said she liked mousy tongue.
My bad...
http://gjresult.com
The Truth is so Yesterday
Tue, 10/20/2009 - 12:42 ET by Lee Boggs"The extraordinary power of technology simply means that the premium for what Ben calls..calls authenticing, but I might just call being honest, is much higher than it use to be. What people could get away with even four years ago just isn't gonna happen." - Anita Dunn
Well, they can't get away with not telling the truth anymore. What are they going to do now?
Great find, Candance!
Tue, 10/20/2009 - 12:46 ET by MrShyAnd yeah, I'm shocked and amazed that this video has been under wraps all this time...
All politicians try this. I
Tue, 10/20/2009 - 14:14 ET by chessplayerAll politicians try this. I mean, what politician is eager to and wants the media asking them tough, embarassing questions? The only difference in Obamas case was the media wanted to and was eager to go along with him.
Anita Dunn
Tue, 10/20/2009 - 15:16 ET by maquignonBarak Obama and the white house should give up. They have already been beaten. If Anita Dunn is the best they can do, they are in bad shape. Anita Dunn is done. I can hardly wait to see what Saturday Night Live does with this. Mister president you shall be known by the company you keep. Jeremiah Wright, ACORN, Van Jones, Anita Dunn. Mister president, don't you want to keep what little dignity and self respect you have left?
I'm shocked! You mean the
Tue, 10/20/2009 - 15:38 ET by DavartI'm shocked! You mean the media was being manipulated by the Obama campaign... tell me it's not true! (sarcasm) Then again how can you really manipulate somebody already on your side?
I'm waiting for my happy day when one of these arrogant butts boast one to many times and say something that brings these joke of a presidency down.
Seriously would you really be shocked if a video of Obama and Chavez or some other despot surfaced of them palling around?
http://www.angrywhiteguy.com/
The Angry White Guy Blog
Thank you, Newsbusters...
Tue, 10/20/2009 - 18:01 ET by Trickletown...for being very clear from the start that this video is Dunn describing the campaign. Glenn Beck has been playing an edited version of it the past couple of days, as if it were the current MO of the Obama White House. Not once has he acknowledged she was speaking speaking of 2008, Obama vs McCain. Certainly, any thinking person would know that campaign tactics are of a different standard than those of the White House press office.
and thank you, trickledown,
Tue, 10/20/2009 - 18:09 ET by ThisnThatand thank you, trickledown, for completely ignoring the fact that obama has been on a 9-month campaign trip ever since taking office, and expecting none of us NBer's to even know that.
Or -- are you saying that "what was said on obama's campaign was never meant to be truthful?" That all his campaign promises were falsely made, and it's ok to just admit that now? Or, like many liberals, are you trying to cherry-pick to your advantage in a feeble attempt to make a feeble point? So many possibilities. So little time to choose.
__________
"mmm, mmm, mm. Barrack-Hussain-Øbama↓." - The liberals coolaid drinking song
ThisnThat...
Tue, 10/20/2009 - 18:52 ET by TrickletownTry and keep up, Dunn wasn't discussing issues. She was discussing tactics. Campaign tactics. Many say Obama ran a campaign that was almost perfect. His presidency is another story entirely, and I haven't commented on that at all. So instead of trying to "read my inner most thoughts", just address the fact that Glenn Beck treats his audience like idiots. Thank you.
"Glenn Beck treats his
Tue, 10/20/2009 - 20:53 ET by ThisnThat"Glenn Beck treats his audience like idiots".
You mean, by presenting sourced facts that anybody, including the WH or even you, can look up to refute, if you find an error? Is that how idiots are treated? __________
"mmm, mmm, mm. Barrack-Hussain-Øbama↓." - The liberals coolaid drinking song
Empty Suit
Tue, 10/20/2009 - 19:47 ET by slickwillie2001It's hard to say if the Bamster had a good campaign (he certainly didn't run it) because his opponent's campaign was so hopelessly inept. Against a competent opponent with a well-run campaign, he might have fallen apart and been thrashed.
It's hilarious that his supporters actually use "he ran a great campaign" as one of his qualifications for President, when all he did was go where he was sent, read the teleprompters, and sign his name to press releases. I guess they are desperate to pad out that resume.
Once again I have to ask, where the hell are the republicans?
Tue, 10/20/2009 - 19:57 ET by R D HelmThey should be raising flaming hell over this.
This hideous woman is nothing more that a lying propagandist - one that would positively turn ol' Joe Goebbels positively green with envy.
-Dave
Our elected representatives have failed us.
Obama vs. Palin
Tue, 10/20/2009 - 20:35 ET by Free StinkerNow, if we were to switch the word "Obama" with "Palin", the MSM would spend months on this story.
"President Obama is learning on the job and it shows." --Boris Epshteyn
you know, Free
Tue, 10/20/2009 - 21:08 ET by Candance MooreIt wasn't as if liberals spent all last autumn saying that Sarah Palin avoided major news reporters and gave her first interview to Fox because she was "scared."
Had Palin complained about the media being a "filter" she needed to avoid, can you imagine the reaction?
That's World NET Daily, You Moron!
Tue, 10/20/2009 - 23:54 ET by The7SticksJeesh, this is getting out of hand. It's bad enough that the source for your video is a website that specializes in committing unethical journalism such as reporting allegedly drinking milk makes your queer, or that the government is trying to brainwash the masses by pumping fluoride into our water supply (It's supposed to make you teeth stronger, you morons!) But when you call the website World News Daily instead of World Net Daily (or as I and Michael Medved like to call it, WorldNutDaily), I mean honestly. You people whine when the MSM refers to MRC as the "Media Research Council" (Pretty easy to confuse since Bozell did found MRC and the Parents Television Council, but that's another story.)
I suggest to you that you find a more credible way at promoting your agenda, and when you do, thoroughly check the name of the source. I don't like having to call you people horses' asses, but I'm forced to do so when you DO act like horses' asses.
Earth to Sticks. Rome is
Wed, 10/21/2009 - 06:23 ET by ThisnThatEarth to Sticks. Rome is burning. Time to put the fiddle down.
__________
"mmm, mmm, mm. Barrack-Hussain-Øbama↓." - The liberals coolaid drinking song
Out of hand, Stickhead?
Wed, 10/21/2009 - 07:02 ET by SickofLibsThe story was not about the source, as much as you'd like to make that the issue. The story was about the unearthing, wait for it, of a video of Dunn actually making those comments on tape. Unless you're going to make the accusation the tape was "doctored."
Moron.
Most people don't know who
Wed, 10/21/2009 - 02:46 ET by RR GOPMost people don't know who she or Van Jones are. They're too busy rolling their eyes at people who mention Beck, Rush, and/or "Faux News".
Clueless. Ignorance is bliss.
One of the 34% who thinks George W. Bush was a great President. One of the 86% who wants to bring back the stock and pillory.