This certainly goes way beyond the vitriol we’ve seen in the past week concerning conservative author Ann Coulter, and may be a new low in media response to, well...anything.

On Monday, Advertising Age magazine’s Simon Dumenco wrote an article imploring Coulter to kill herself.

Dumenco -- who refers to himself as “The Media Guy” -- did a bit in this week's column called "WIKYpedia" wherein he “asks repeat offenders in the media world to give us a break already.” The joke went something like “would it kill you to stop it?”

Dumenco finished this piece: “Would it kill you, "Godless" author Ann Coulter, to do us all a favor and kill yourself? (Oh, well, yeah, I guess it would kill you.)”

He continued: “After her recent rabidly hateful, foaming-at-the-mouth, sub-human 'Today' show appearance -- in which she reiterated her assertion that 9/11 widows are ‘enjoying their husband's deaths’ -- even her former supporters began to fantasize about how much nicer the world would be if it were Coulterless.”

Unbelievable.