Updated: The National Rifle Association did NOT commission the app in question. James Joyner of OTB explains. | "Just weeks after the National Rifle Association forcefully blamed violent video games for gun violence, the gun-rights organization has released a new shooter game for kids as young as four," Andrew Mach complained in a January 15 story at NBCNews.com. "The game's launch comes one month after the shootings at Sandy Hook Elementary School in Newtown, Conn., which touched off a national debate over how to limit gun violence," he added.
The implication, of course, is that the NRA is hypocritical and ghoulish with its January 14 release of the iPhone/iPad NRA: Practice Range app. And the age 4+ appropriateness rating is just icing on the cake. But an objective journalist might actually take a look into how Apple approves apps and assigns ratings, as well as how long it takes for an app to clear through its internal approval process. Mach failed to consider those things, so I looked into it.