Palin-Bashing 'Us Weekly' Offers Free Issues to Stem Avalanche of Cancellations

As NewsBusters reported on September 5, the celebrity gossip magazine "Us Weekly" got inundated by angry subscribers demanding their subscriptions be cancelled after the slick published an issue bashing McCain VP pick Governor Sarah Palin, her family and litle baby Trig.

Well, now it looks like "Us Weekly" is desperate to stem the tide of angry cancellations by offering free issues to anyone upset over the Palin-Bashing issue. Michelle Malkin is reporting that the magazine is sending subscribers an email begging them not to cancel and offering a groveling apology.

From: US Weekly USWcustserv@cdsfulfillment.com  Date: Tue, 9 Sep 2008 11:17:57 -0500 (CDT)  Subject: Re: cancel subscription (KMM23347217I103L0KM)  To: xxx

Thank you for contacting US Weekly.

We are sorry you are upset over the Governor Palin cover. We do not want to lose you as a subscriber over one article in one issue. In an effort to keep you as a subscriber, we will add five FREE issues to your subscription. Please let us know if you would like us to extend your current subscription rather than canceling our publication.

Thank you,  US Weekly  Cari

Looks like the cancellations of subscriptions and the fact that many thousands of angry Americans have contacted "Us Weekly" advertisers has had the desired effect.

What will "US Weekly" learn from this lesson, one wonders?