Fox Heats Up: Megyn Kelly #1 in November; Bret Baier Beats ABC In Five Big Cities

December 4th, 2014 3:58 PM

MediaBistro’s Fishbowl DC blog reported good ratings numbers for Fox News Channel. A limited sampling of five markets showed Special Report with Bret Baier “surpassed ABC’s World News Tonight with David Muir in five key markets across the country in household viewers including Baltimore, Jacksonville, Ft. Myers, Providence and St. Louis.” Baier also beat CBS and Scott Pelley in the Atlanta and Austin markets.

Their TV Newser blog also reported big news for Megyn Kelly. In November, for the first time ever, The Kelly File was the number one show on cable in the coveted 25-to-54 demographic. “The last time a host other than Bill O’Reilly has won the demo was in Oct. 2012, when the 10pmET hour, which included presidential debates, was No. 1.”

CNN Tonight (with Don Lemon), Hannity, and Special Report with Bret Baier rounded out the Top 5 shows in the 25-to-54 group. Overall:

Fox News Channel was the second most-watched cable channel, only topped by ESPN, in the month of November. FNC saw slight +2% growth for total day viewing, but experienced double-digit (+20%) growth in the [Adults] A25-54 demo in primetime. FNC delivered its highest rated month since May 2013 in total viewers and April 2013 in the A25-54 demo, when the Boston Marathon bombing occurred.

America’s Newsroom, Happening Now, The Five and Special Report with Bret Baier all had their best months in two years, since Nov. 2012. On the Record with Greta Van Susteren and Hannity each had their best months in both viewers and the A25-54 demo since settling into new timeslots in Oct. 2013.

In contrast to Megyn Kelly, “The Rachel Maddow Show was MSNBC’s highest-rated show in both categories, ranking 17th in total viewers and 20th in the demo.”