NBC Avoids Nipplegate, Nixes PETA's Sexy Super Bowl Ad

The good folks at NBC, clearly wanting to avoid a "Nipplegate" replay, will not air animal rights group PETA's hyper-sexual television ad during Sunday's Super Bowl.

When you see it, you'll know why.

For those that have forgotten, on February 1, 2004, during the halftime festivities of Super Bowl XXXVIII, singer Janet Jackson had a "wardrobe malfunction" revealing her naked breast to a startled nation.

Five years later, according to PETA, NBC found its commercial, "which features a comely crop of models demonstrating their fondness for fresh produce," a tad too provocative (sexually explicit language warning):

Apparently, NBC has something against girls who love their veggies. After we submitted our proposed Super Bowl ad, which features a comely crop of models demonstrating their fondness for fresh produce, NBC nixed the ad, saying it "depicts a level of sexuality exceeding our standards." No joke, this is straight from NBC—so stop fondling your fruit salad right now and read the list of shots NBC requested we cut before they’d reconsider:

  • licking pumpkin

  • touching her breast with her hand while eating broccoli

  • pumpkin from behind between legs

  • rubbing pelvic region with pumpkin

  • screwing herself with broccoli (fuzzy)

  • asparagus on her lap appearing as if it is ready to be inserted into vagina

  • licking eggplant

  • rubbing asparagus on breast

Wow. And NBC, whose sister network allowed a male political commentator to discuss another man giving him a thrill going down his leg, thought this was inappropriate?

Well, I guess you have to draw the line somewhere.

Of course, for those whose curiosity just can't take it anymore, the ad is available here.

You've been warned.

Noel Sheppard
Noel Sheppard
Noel Sheppard, Associate Editor of NewsBusters, passed away in March of 2014.