Try watching the following wonderful tribute to our troops without crying:
With today's anti-war media, this is a very pleasant surprise indeed.
Post facto aside: Obviously, it's no surprise the USO would be involved in such a commercial. But, is anybody else shocked to see a major American corporation like Anheuser Busch associated with this?















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great commercial
July 6, 2008 - 17:25 ET by Jason AslingerThanks for posting that Noel. So simple it's brilliant.
It's been one of the best
July 6, 2008 - 17:34 ET by bigtimerIt's been one of the best commercials there have been on television...Busch is one great contributor to the military...
I passed this on to friends long ago...still gets ya' misty-eyed yet today....
...THANK YOU....indeed.
"America isn't the problem...America is the solution." ~ Rush Limbaugh
Noel
July 6, 2008 - 17:38 ET by shawn228That was a great commercial, I just saw it this morning for the first time.
Noel I don't deny there is a liberal bias in the media, but do you think the anti war media have anything against the troops themselves, or the policies of the Bush Administration?
Some folks can dish it out but cannot take it
Both
July 7, 2008 - 04:59 ET by UnsaneCan I answer, shawn?
To me, personally: both. The media hates Bush and at minimum does not understand and does not want to understand the military, what it does, why it does it, and the people who populate it.
Res tantum valet quantum vendi potest.
Noel
July 7, 2008 - 05:04 ET by harry flashmanAre you serious! To answer your dual question - YES! and, by the way - FREAKIN YES!
Great commercial. This is
July 6, 2008 - 17:54 ET by HermanoGreat commercial. This is how men and women who fight for our country should be treated. Unfortunately, I am reminded of the incident last year in the Oakland airport when US troops were not allowed in the terminal. I hope this commercial is played heavily in that area of the countrry.
Too Late
July 6, 2008 - 17:54 ET by mom_roxSaw it last night on TV. Tried to make it through the entire commercial, but had to succumb to the Kleenex.
As for your question, I'm not shocked that Busch would sponsor this ad. I would be shocked if it were sponsored by Starbucks.
A government that robs Peter to pay Paul can always depend on the support of Paul.
- George Bernard Shaw, 1944
Gets me misty eyed
July 6, 2008 - 17:55 ET by richb313Every time I see this I get misty eyed. I have to congratulate whoever did this. The music is the key though. Music can communicate directly on an emotional level, and combined with the images it bores into your soul.
Good on 'ya, Noel...and good
July 6, 2008 - 18:02 ET by d1carterGood on 'ya, Noel...and good on the men and women of the US military.
Great message
July 6, 2008 - 18:11 ET by TjexciteIt is from a superbowl a year or two ago, and now has started to make a comeback which is great.
And still a great message to the Heroes who risk there lifes.
TJ
July 6, 2008 - 18:35 ET by Noel SheppardTJ,
Wow! I had NO IDEA this ad was so old: http://www.adjab.com...
Super Bowl THREE YEARS ago.
Honestly, the first time I saw this was about an hour ago. Did they only run it that one time? ns
Hi Noel... Not to
July 6, 2008 - 19:33 ET by bigtimerHi Noel...
Not to intrude, but I have also seen it during the Holiday seasons too...like Christmas, Thanksgiving, besides of course the Super Bowl....I get all chocked up every single time I see it...
Busch has been a big military supporter for years too...
Just wanted to throw that in real quick.
"America isn't the problem...America is the solution." ~ Rush Limbaugh
As I remember It may have be a one time ad.
July 7, 2008 - 15:15 ET by TjexciteLike most Superbowl ads, which drive up the views they are one time only clips. As I remember it limited to the Superbowl. Until now.
If you love your freedom hug a soldier
Noel-- Now you've done it--
July 6, 2008 - 18:23 ET by misterbillJust back from a 3 day trip to the lake. Made it through with no allergy problems. Then I watch the video you post--voila!-- allergies---My eyes started stinging and misting up, my throat kinda closed up and my chest felt very congested. And yet, it felt good!!!
Thank you!!!
PS Did I mention the chill that went through me????
misterb... Great
July 6, 2008 - 19:12 ET by bigtimermisterb...
Great post..you have me smiling...especially with the last line.
Very witty...
"America isn't the problem...America is the solution." ~ Rush Limbaugh
Warrior's Welcome
July 6, 2008 - 19:00 ET by NortoI cried at the first clap of a hand.
Bless God, America
Before it is too late.
2 Chronicles 7:14
Thanks, we pray for you daily.
Welcome Home
July 6, 2008 - 19:07 ET by billbWhen ever the mission in Iraq is won and our brave troops come home, I want George W. Bush to come out of retirement and welcome them home! He has always been the strongest single voice of support to the men and women he unfortunately had to send into battle. I would bet that they understand how difficult it was for him and would welcome him as much as he'd welcome them!
Noel, It's no surprise to Military members.
July 6, 2008 - 19:17 ET by OldSailor88Anheuser Busch has been a HUGE supporter of the Military since Desert Shield/Storm. When we returned from there all Busch Gardens/Sea World parks were free to military members and their immediate family. I was on leave with my family soon after our return, and I treated my family, parents included, to a full day at Sea World Tampa for only the cost of our (deeply discounted) food and drink. To this day they have the Salute to America's Heroes that allows me to take my family there once a year for free. They have been a fine example of American Patriotism.
Postatem obscuri lateris nescitis
OS
July 6, 2008 - 19:28 ET by Noel SheppardOS,
Thank you for the update. I had no idea. ns
OS, Thank you...
July 6, 2008 - 20:52 ET by OneZeroOS, Thank you for your service.
God Bless
There are 10 types of people. Those who understand binary and those who don't.
Expensive ad
July 6, 2008 - 19:29 ET by Wonder95I remember seeing this when it first aired during the Super Bowl. I saw one columnist who commented on it the next day, and he made that point that since it was during the Super Bowl, it cost them about $1 million.
I have to admit that as a
July 6, 2008 - 19:36 ET by USA4freedomI have to admit that as a bar owner for over 15 years I hated Budweiser with their we don’t need you, you need us attitude. But with commercials like this, I will be drinking Bud.
I was in the Charlotte airport about 2 years ago, and witnessed a miniature version of this, I was certainly one of the loudest ones.They almost looked embarrassed with modesty.
I fly out of New Bern regional airport, with Marines flying in and out for Cherry Point, I always thank them for their service, they always look surprised. My wife always tells me: they look so young, I always tell her, despite their age they are wiser then 95% of the people in Washington. Have more guts, and honesty and patriotism then 99.99%.
Happy birthday America, I hope and pray, for many more!
Ronald Reagan, 1962: I did not leave the Democratic party, the party left me.
Insert: your name, 2008, and the Republican party.
Romney / Jendil 2012 (if,we survive)
And...I just KNOW
July 6, 2008 - 20:19 ET by Cape Conservativethese returning veterans will be the future leaders of America. The WWII vets made our country great, and it can be returned to that place of honor by these outstanding servicemen and women. They know the rewards of hard work and dedication.
I pray my predictions will come true.
USA, I also try to do
July 6, 2008 - 22:11 ET by ThisnThatUSA, I also try to do something whenever I see a soldier. I travel a lot, and I sometimes fly first class (when I can get an upgrade). But if I see a soldier on the flight, I always approach him and talk him into trading seats so he can fly first class instead. They are modest and reluctant; but I'm successful 97% of the time. If I'm at a restaurant and see a soldier eating; or at a bar, and see a soldier on the other side -- I always bring a waitress over and put that soldier's tab on my bill -- without telling him, of course, to spare him the embarrassment. I always make sure I'm out of there before the solder is told that his tab is "taken care of" -- including the tip to the waitress.
These are only small things -- but I keep thinking that if everyone else did the small things every day, then the effect could be huge. I want to make sure the soldiers know that we civilians appreciate, remember, and are proud of them. And then show it in some small, material way.
___________________________________
If you can read this, thank a teacher. If it is in English, thank a Soldier. - My barber
TnT... I do the same
July 6, 2008 - 22:18 ET by Clear thinkerTnT...
I do the same thing in restaurants. If there are any military in a restaurant where I'm eating I pick up the tab. Sometimes they know it's me and sometimes they don't. What shocks me is how shocked they are that someone would do something like that for them. I would hope it happens more often than not. They deserve it and much more!
45 Communist Goals for America http://www.nationmakers.com/com_goals.htm
I did the same thing at the
July 6, 2008 - 23:16 ET by USA4freedomI did the same thing at the Out Back in New Bern. I told my waitress to give me a Marine’s dinner bill and not to tell him. She told him anyway and he came over to thank me. With the what in the hell are you doing look on his face. He was shipping out the next day and he was having dinner with his family. So just before I left I pick up the bill for the whole table, and quickly left. Dam if he did not chase my car down in the parking lot to thank me. I just told him, get back safe to his wonderful family. Hell, its just a dinner, he is shipping out, leaving his wife and family, putting his life on the line. All it cost me was a bigger bill on my charge card. They are the ones that are making the sacrifice.
While I look at our politicians and sometimes give up hope, I look at young men and women that give me the same hope that I loose with our worthless people in Washington.
Ronald Reagan, 1962: I did not leave the Democratic party, the party left me.
Insert: your name, 2008, and the Republican party.
Romney / Jendil 2012 (if,we survive)
I do something, I mail out
July 7, 2008 - 02:23 ET by Dan The Man 2I do something, I mail out a care package with some other folks each month to someone over in theater. we include notes and such and ask about what they like that we can send then. Stuff they cant easily get over there. I fell funny posting this, because to me its personal, but I have an inkling on how you feel too. I will hopefully continue this as my continuity is not really great.
Its a small thing but I have great satisfaction when they send me notes back thanking me.
Nuke em til they glow then shoot em in the dark.
To TnT, USA4freedom, OneZero, Clear Thinker, Dan The Man, et al.
July 7, 2008 - 09:39 ET by OldSailor88The TV commercial doesn't really get me misty eyed, but what you people do does. You have no idea how much it means to a service member when you stop to say thank you. I live in an area that is inundated with military, so I don't get that much here, but outside of town when I go on leave it happens every once in a while. To be honest with you, I don't know what to say. I just reply with a simple, "You're welcome, and thank you for doing what you do." Reading the posts from people here at NB just makes me swell with pride. Watching the news, I don't get that much, so it's a pleasant change. Not just for me, but for all of us who serve or have served.
Thank you NB bloggers for everything that you do. I mean that from the bottom of my heart.
Sincrely,
The Old Sailor
USA,
July 7, 2008 - 21:48 ET by ThisnThatYeah, I know the Outback you're talking about. My son's serving out of Cherry Point -- he's on his 2nd tour in Iraq now, so when he gets back I'll have to tell him to hang out there more often to shoot for that free meal. LOL.
___________________________________
If you can read this, thank a teacher. If it is in English, thank a Soldier. - My barber
USA4 - During the past few years
July 6, 2008 - 20:15 ET by Cape ConservativeI've been in quite a few airports and EVERY time I see a serviceman or woman I, too, thank them for their service. This is a great commercial and I wish Budweiser would broadcast it once a week! Thanks, Noel, for sharing it - we need POSITIVE reinforcement DAILY and it seems all we ever get from the msm is DOOM & GLOOM! Does anyone else besides me get upset when listening to the "pre-evening news" summary - bad this, bad that, fires here, floods there, all coming up at 6:30! NEVER a GOOD word about the progress being made in the middle east!!!!
(or the 91% of the Iowa corn that wasn't lost in the flooding - just talk talk talk about the 9% that was. Very similar to the "mortgage crisis" - 95% are making their mortgage payment, but all we hear about is the less than 5% who aren't!!)
Remember the old song "Accentuate the positive, eliminate the negative..." The mainstream media have turned that one around bigtime!
Gosh, I just thought of this. If the European group ends up buying A/B, do you think this kind of support will disappear?
CC... I heard that
July 6, 2008 - 20:27 ET by bigtimerCC...
I heard that buy-out is kaput....I, for one, hope so anyway.
"America isn't the problem...America is the solution." ~ Rush Limbaugh
InBev is asking stockholders
July 7, 2008 - 09:21 ET by HermanoInBev is asking stockholders in A/B to vote out the existing board. A/B has said it does not think InBev is placing appropriate value and growth on the stock. Looks like it is still in play.
Never gets old
July 6, 2008 - 20:51 ET by Kirk HallThanks for bringing it back. I missed it.
Two simple words
July 6, 2008 - 21:17 ET by FastEdand what should make a libs' heart burst with glee- they don't cost a cent!
'Course, there has to be a heart behind the sentiment, and from the comments posted here, there are many hearts within the NB "clan".
I try to always pass along my wishes to those I meet (in the big orange box - paint counter) of all services and family members - that they or their family is/are in my thoughts, and they can be together again - soon. {as an aside - we had a 10% discount for past, present military, with proof, for sales during this past weekend} I wonder if the nyt's or others had a discount for those who protect their "freedom of speech"?
There is no sense in being stupid, if you can't prove it! - my dad V
Busch Gardens
July 6, 2008 - 23:55 ET by JeffWeimerHands out free passes to active duty military and their families and has so every year since 2001 (they also did something similar in 1991). They have a nice "Salute to the Heroes " pavilion set up on a bridge at the Williamsburg, VA park. A-B has always kept our Servicemembers in mind, so I'm not particulary shocked.
Some people still get it
July 7, 2008 - 04:57 ET by UnsaneNoel - Advertising seems to imitate life. When I emerged from the jetway in TX, there was applause not unlike what you saw here for the Airmen I flew with (along with me as I was coming home along with them).
As much as we read of the repulsive rantings of the Left, I am reminded by things like this that there are indeed people throughout America that do in fact get it. :-)
Res tantum valet quantum vendi potest.
I weep every time...
July 7, 2008 - 09:23 ET by Iowa Boy...I see it. I am proud of every man and woman who volunteers to serve, proud of every American who supports and defends our defenders, and grateful an American company which stands up for those serving America.
"I'd rather be governed by the first 2,000 people in the Boston
telephone directory than the 2,000 faculty at Hardvard Unversity." -
William F. Buckley Jr.
I just came back from DC
July 7, 2008 - 09:59 ET by dvdaughtryI just came back from DC over the weekend and was in awe of the whole city.
What got my thoat mostly was all of the monuments/memorials of those who have served. I told my wife there is not another country on the planet that honors their keepers of the peace like the United States.
One of my favorites pictures is a set of a mother and her children at the Viatnam Memorial. They found the name of their loved one on the wall, and lifted it with a piece of paper and a pencil. What an awsome honor for them and their fallen family member!
I have said more than once one of my few regrets is not serving in the Military. My eyes have been opened to what the true price of freedom really is, and the men and women who provide it are due our highest.
And now, I will make it a point to keep my eyes open for those men and women and offer my gratitude and pick up the tab here and there.
It's obviously worth it to me and, from the sounds of our vets here at NB, them too.
Hats off to all the Vets here at NB.
You trying to say Jesus Christ can't hit a curveball?
It was happening in airports BEFORE the commerical
July 7, 2008 - 10:15 ET by Ole_SargeI was flying out in 1999 to Kuwait in support of Operation Southern Watch, and at one of the airports where I had to change planes, several of us in uniform had people come up to us, telling us "thank-you for serving"
In October 2001, at Sacramento Airport, when I was dropping off some of the guys from my husband's unit that were deploying to "classified" location, people stopped and were both clapping, and telling them they were parying for them (darn allergies, I can't type right now.)
At Cleveland Hopkins, in September 2003, after a trip home to see my Mom, there was a real life scene like this. It was after the security point, and everyone it seemed was standing and clapping, for a local National Guard unit deploying. (this was before the commerical aired Super Bowl Sunday 2005).
G-d bless and keep them safe.