Failing Newsweek Rejects Bid from Conservative Buyer

If the folks at Newsweek had a Bartlett's handy, they might know that Albert Einstein is credited with defining insanity as "doing the same thing over and over again and expecting different results."

But The New York Times reported June 30 that the Washington Post Company is committed enough to the failing magazine's liberal ideology that it has rejected a bid from a conservative buyer.

"The Washington Post Company, which put the magazine up for sale in May after efforts to stem its financial losses failed, has rejected overtures from the owners of Newsmax, the monthly conservative magazine," Jeremy W. Peters reported. Another potential buyer, hedge fund manager Thane Ritchie, was also rebuffed, according to Peters' sources.

The "main reason" Newsmax was turned away? It's "conservative political ideology ... is at odds with the editorial bent of Newsweek, which strives to be apolitical in its news coverage though is often criticized as being left-leaning," Peters wrote.

Many in the media have long covered for Newsweek's far-left ideology. When the magazine restructured and redesigned in 2009 in a last-ditch effort to save itself, Washington Post media critic Howard Kurtz wrote that, "The ideas that Newsweek is promoting are mainly left-of-center."

Newsweek has attacked Tea Parties and conservative leaders like Sarah Palin and Rush Limbaugh, earned praise from gay marriage activists for its coverage, launched pro-atheism attacks on religious figures like Mother Teresa, among numerous other liberal positions.

The approach to covering news has led Newsweek down the drain - along with many of its competitors in the so-called "mainstream" media - yet the Washington Post Company is apparently committed to finding a new owner who won't change a thing.