Rove, Limbaugh, Stewart Top List of Most Talked-about Pundits

Not that it counts for much but who are the most influential political media figures? It's an interesting question, one that for the most part is hardly a provable assertion. How can one measure influence, after all?

You probably can't but you can at least measure how famous (or infamous) a pundit is. New York Magazine attempted to do just that by creating an index that looks at a given commentator's mentions in Google, blogs, newspapers/magazines, TV shows and then computes a "popularity score" based on the rankings for each category.

The top figure in the survey? Former Bush top aide Karl Rove with a score of 67.79. He's followed very closely by radio talk show host Rush Limbaugh with 67.35.

Third in the list is liberal comedian Jon Stewart of the Comedy Central's "Daily Show." Fourth and fifth place belong to Fox News Channel and syndicated radio host Bill O'Reilly, and MSNBC anchor Chris Matthews.

Top ten table is below. Check out the full list here. Hat tip: TVNewser.

While this survey is hardly scientific, I'm not exactly sure you could say it's completely inaccurate. Would love to see their methodology.

Name Google Blogs Print TV Debates The Popularity Score!
1. Karl Rove 4.93 mil. 71,367 3,813 778 0 67.79
2. Rush Limbaugh 5.44 mil. 71,011 4,125 585 0 67.35
3. Jon Stewart 6.39 mil. 62,901 3,957 3342 0 62.77
4. Bill O’Reilly 4.61 mil. 53,105 2,046 1,122 0 59.23
5. Chris Matthews 2.86 mil. 40,750 1,754 47 2 47.31
6. G. Stephanopoulos 527,000 15,993 1,255 777 3 41.07
7. Stephen Colbert 3.8 mil. 44,933 2,622 174 0 40.30
8. Chris Wallace 759,000 . 12,307 1,023 293 4 36.01
9. Sean Hannity 2.36 mil. 27,114 1,174 796 0 34.87
10. Keith Olbermann 2.38 mil. 39,532 942 323 1 33.85

Matthew Sheffield
Matthew Sheffield
Matthew Sheffield, creator of NewsBusters and president of Dialog New Media, an internet marketing and design firm, left NewsBusters at the end of 2013