NYT Has 24% Approval Rating

The New York Times's attempt to insinuate a romantic relationship between John McCain and a lobbyist has apparently backfired. In a poll released today by Rasmussen Reports, the American public holds a strongly negative view of the story and of the paper that released it:

Just 24% of American voters have a favorable opinion of the New York Times. Forty-four percent (44%) have an unfavorable opinion and 31% are not sure. The paper’s ratings are much like a candidate’s and divide sharply along partisan and ideological lines.

By a 50% to 18% margin, liberal voters have a favorable opinion of the paper. By a 69% to 9%, conservative voters offer an unfavorable view. The newspaper earns favorable reviews from 44% of Democrats, 9% of Republicans, and 17% of those not affiliated with either major political story.

The Times recently became enmeshed in controversy over an article published concerning John McCain. Sixty-five percent (65%) of the nation’s likely voters say they have followed that story at least somewhat closely.

Of those who followed the story, 66% believe it was an attempt by the paper to hurt the McCain campaign. Just 22% believe the Timeswas simply reporting the news. Republicans, by an 87% to 9% margin, believe the paper was trying to hurt McCain’s chances of winning the White House. Democrats are evenly divided.

The Times's story may have actually made things better for McCain. Rasmussen had him behind before it was released but now has him ahead of Barack Obama.