Skip to main content
  • CNSNews.com
  • MRC TV
  • Biz & Media
  • Culture & Media
  • TimesWatch
  • Take Action!

Join Us @:
Facebook
Twitter
Amazon Kindle

Free email alerts!

NewsBusters logo
May 24, 2013
  • Home
  • Blogs
  • About
  • Forum
  • Take Action
  • Contact
  • Donate
  • Search
  • RSS

Hot Topics

  • Obama Targets Fox News
  • IRS Targets Tea Party
  • Censoring the News
Home » Blogs » Matthew Balan's blog
  • Only CBS Notes IRS Official’s Leave, Yet ABC and NBC Have Time to Show Obama’s Prom Photo with ‘Foxy’ Friend
  • Hearing on IRS With Lerner Taking the Fifth? Newspapers Had No Front Page Story Thursday
  • Chris Matthews Trashes 'Morning Joe' for Being 'Open to All People's Points of View'
  • Thursday Morning: Fox Gives 15 Minutes to Latest IRS Scandal Details; NBC and ABC Ignore
  • On Taxpayer-subsidized PBS, Liberal Reporters Lament Benghazi Won't Go Away
  • No Mention of IRS Scandal on NBC's 'Today,' But Plenty of Time for Obama Prom Photo
  • MSNBC’s Chris Hayes Hypes ‘LGBT Injustice’ During Interview With 18-year Old Woman Charged With Sex With Minor
  • Lisa Myers: 'For a Year the IRS Essentially Knowingly Lied to Congress and No One Came Forward'

CBS Wonders If Romney Video is a 'Turning Point', Despite Acknowledging 'Race is Not Over'

By Matthew Balan | September 19, 2012 | 18:35

A  A
Matthew Balan's picture

More than an hour into the program, Wednesday's CBS This Morning finally acknowledged that "this race is not over for Mitt Romney," based on the network's own polling. Norah O'Donnell noted that "in our new polls...Republicans are more enthusiastic than Democrats about voting this year in general, and that enthusiasm has actually...grown since early August."

O'Donnell's reporting came almost an hour after Bob Schieffer's apocalyptic spin about the Republican presidential nominee's campaign. Before getting to the poll numbers, she pressed Frank Luntz on whether the hidden camera videos were "a turning point in the campaign," and claimed that "Romney was suggesting that those people are mooching off the system. He wasn't offering a helping hand in that statement, or, at least, that's how they might interpret it."

The anchor led the segment with her "turning point" question to the Republican strategist. Luntz answered, in part, that "it clearly puts him on his back feet, and he doesn't need this when he's behind in the polls. But they're not criticizing him for the overall philosophy. They're criticizing him for how he articulated it."

O'Donnell followed up with a refutation of the most publicized line from the Romney videos: "Those 47 percent of Americans, who don't pay federal income tax, are not victims or dependent on government. Many of them do pay payroll taxes. Many of them are seniors, who worked hard their entire life, and now, just live on Social Security, of which, you don't have to pay income taxes."

Screen Cap From 19 September 2012 Edition of CBS This Morning | NewsBusters.orgLater, the former NBC correspondent made her Romney "wasn't offering a helping hand in that statement" assertion. Luntz acknowledged that "it's how they might interpret it, and that's the whole issue," but then added, "I want to make this clear. This race isn't over. It's not a game changer. It just puts him behind a couple of days." O'Donnell seconded her guest's assessment and disclosed the poll numbers - three minutes and 35 seconds into the segment.

O'DONNELL: Can I just point out one thing, too, though? In our new polls that are out this morning, we've seen, though, that still, Republicans are more enthusiastic than Democrats about voting this year in general, and that enthusiasm has actually – enthusiasm has grown since early August. So, this race is not over for Mitt Romney.

Instead of reporting these figures during the earlier segment with Schieffer, the anchor helped the Face the Nation host paint a dark outlook for Romney: "Karl Rove, who is involved in a super PAC that helps fund campaign ads that support Mitt Romney's election – I mean, even he said Americans who don't pay income taxes are part of the GOP coalition. So there – it's not just pundits and columnists. You have strategists, like Karl Rove, who suggested this is a problem."

The full transcript of Frank Luntz segment from Wednesday's CBS This Morning:

Story Continues Below Ad ↓

NORAH O'DONNELL: With us now is former Republican strategist Frank Luntz, CBS News political analyst. Frank, good morning.

FRANK LUNTZ, CBS NEWS POLITICAL ANALYST: Good morning.

[CBS News Graphic: "Race For The White House: Romney Doesn't Back Down Over '47%' Remarks"]

O'DONNELL: So, now you see a number of Republicans – former Republicans criticizing Mitt Romney for his comments. It does – is this a turning point in the campaign?

LUNTZ: Well, it clearly puts him on his back feet, and he doesn't need this when he's behind in the polls. But they're not criticizing him for the overall philosophy. They're criticizing him for how he articulated it. First, we had the 99 to one percent; now, we've got the 47 to 53 percent. Americans do believe that there's too much dependency on government, and they want more personal responsibility. What they don't like, is that line in Romney's statement, where he says, I don't care about them. They want a President to care about everyone, regardless of whether you vote for them or not.

[CBS News Graphic: "The Gallup Poll: Presidential Race Among Registered Voters: Obama, 47%; Romney, 46%; Margin of Error: +/- 2% Pts."]

O'DONNELL: Right, but those 47 percent of Americans, who don't pay federal income tax, are not victims or dependent on government. Many of them do pay payroll taxes. Many of them are seniors, who worked hard their entire life, and now, just live on Social Security, of which, you don't have to pay income taxes-

ROSE: And some of them are Republicans-

LUNTZ: Yes, and that's actually-

O'DONNELL: A lot of them-

LUNTZ: Yeah, and that's the issue, which is, first, you're trying to decide, are you in the 53 or 47; then, you're trying to decide, do you pay or not? He wants to be talking about the economy. He wants to be talking about jobs - about the deficit and debt - and instead, he's talking about this issue. You know, we've got the newspapers today: 'Romney Exposed'; 'A Spit in the Face'. This is not the coverage that he wants 48 days before the election.

GAYLE KING: So, how does he get back on message, and what are you hearing from the people out there?

LUNTZ: Well, we were just in Wisconsin yesterday, and I was in Charlotte back on Saturday, and it broke my heart – and a moderator is never supposed to admit that they break down in a group. But a gentleman told me about how – not that he moved in with his parents, but his parents had had to move back with him. His sister had to move back with him. I gave him an extra $20 to stay longer for the focus group, and it broke him up, because he needed that $20. There is more despair and disappointment in this country than any time in the 20 years that I've been doing this. And that's what these candidates want to hear. They want to know that you're going to respond to it, that you're answer it-

ROSE: That's what the people want to hear-

Norah O'Donnell, CBS News Anchor | NewsBusters.orgO'DONNELL: But Romney was suggesting that those people are mooching off the system. He wasn't offering a helping hand in that statement, or, at least, that's how they might interpret it.

LUNTZ: It's how they might interpret it, and that's the whole issue. It's the interpretation versus what is meant. Look, no one trusts political ads anymore. They don't trust any of the statements coming from the politicians. That's why these debates are so important, and I want to make this clear. This race isn't over-

O'DONNELL: Right-

LUNTZ: It's not a game changer. It just puts him behind a couple of days.

O'DONNELL: Can I just point out one thing, too, though? In our new polls that are out this morning, we've seen, though, that still, Republicans are more enthusiastic than Democrats about voting this year in general, and that enthusiasm has actually – enthusiasm has grown since early August. So, this race is not over for Mitt Romney.

[CBS News Graphic: "Quinnipiac University/CBS News/New York Times Poll: More Enthusiastic About Voting This Year Among Colorado Voters: Among Republicans, 53%; Among Democrats, 38%; Margin of Error: +/- 3% Pts."]

LUNTZ: Not only is it not over, if Romney can change the focus, with 23 million unemployed, he's got a tremendous opportunity. But he cannot – they cannot have campaign events like this, which put him off his game.

KING: All right. Frank Luntz, we thank you.

LUNTZ: Thank you.

About the Author

Matthew Balan is a news analyst at the Media Research Center. Click here to follow Matthew Balan on Twitter.
  • Campaigns & Elections
  • Conservatives & Republicans
  • Labeling
  • Liberals & Democrats
  • Polling
  • 2012 Presidential
  • Bob Schieffer
  • Frank Luntz
  • Mitt Romney
  • Norah O'Donnell
  • CBS
  • CBS This Morning (debuted 9 January 2012)
  • Matthew Balan's blog
  • Printer-friendly version
Stop Censoring The Gosnell Trial!
Stop Censoring The Gosnell Trial!

Editors' Picks

  • Oops: Obama fails to salute Marine, went back to shake hand (Weekly Standard)
  • Deputy kills PBS NewsHour staffer (Washington Examiner)
  • Oklahoma disaster was tragic, but larger ones have occurred (USA Today)
  • Mainstream Media Scream: Today’s Savannah Guthrie questions GOP ‘overreach’ (Paul Bedard, Washington Examiner)
  • Desperate Carney complains asking about scandals like asking about birth certificate (RCP)
  • Look at NYT's partisan-hack rewrite of the IRS hearing (Draw and STRIKE!)
  • Study: Christians who tithe have better finances than those who don't (TGC)
  • The media are willing accomplices to Obama (PolitiChicks)
  • FBI has suspects in mind in Benghazi; Obama prefers to try them in court (AP)
Ann Coulter's picture
Ann Coulter
Ann Coulter Column: When Did We Vote to Become Mexico?
Chuck Norris's picture
Chuck Norris
Chuck Norris Column: Why Tim Tebow Is an Ultimate Clutch Player
Walter E. Williams's picture
Walter E. Williams
Walter E. Williams Column: Hating America
Michelle Malkin's picture
Michelle Malkin
Malkin Column: Obama's Emptiest Benghazi Talking Point
Ann Coulter's picture
Ann Coulter
Coulter Column: Sorry, Sen. Rubio, But Your Immigration Plan Is Still Problematic
More >

RSS FeedAmazon KindleFacebookTwitter

Stop Censoring The News!

Gosnell's Just the Tip of the Iceberg
more cartoons
  • Leno: ‘Not Looking Good for Obama - Today His Teleprompter Took the Fifth’
  • Robert Redford Blasts America's Belief System, Tech Advancements
  • Dennis Miller: 'Nixonian' Obama Will Need Teleprompter to Say 'I Am Not a Crook'
  • Leno: Obama Knows Nothing Because They Moved ‘Don’t Ask, Don’t Tell’ to the White House
  • IRS Charged With Unfair Scrutiny of Pro-Life Groups' Prayer Events, Protest Signs
More >
NewsBusters

Executive Editor
Matthew Sheffield

Editor at Large
Brent Baker

Senior Editors
Tim Graham
Rich Noyes

Managing Editor
Ken Shepherd

Associate Editor
Noel Sheppard

Contributing Editors
Tom Blumer
Geoffrey Dickens
Dan Gainor
David Limbaugh
Mithridate Ombud
Clay Waters
Scott Whitlock

Senior Contributor
Mark Finkelstein

Contributing Writers
Matthew Balan
Michael M. Bates
Erin R. Brown
Jack Coleman
Kyle Drennen
Douglas Ernst
P. J. Gladnick
Stephen Gutowski
Matt Hadro
D. S. Hube
Kathleen McKinley
Dave Pierre
Amy Ridenour
Julia A. Seymour
Terry Trippany
Rusty Weiss
Brad Wilmouth

Publisher
Brent Bozell

Site Design
Dialog New Media

 

  • Home
  • Blogs
  • About
  • Forum
  • Contact
  • Donate
  • Search
  • Account
  • rss
  • CNSNews
  • MRC TV
  • Biz & Media
  • Culture & Media
  • Take Action!
  • Twitter
  • Facebook
  • Amazon Kindle
  • Advertise
  • Jobs

Copyright © 2005-2013 NewsBusters.
Privacy Policy | Terms of Use