CNN’s Carol Costello bizarrely claimed on Friday’s American Morning that the upcoming Super Bowl ad featuring Tim Tebow and his mother is the “culmination of a brilliant marketing strategy by the anti-abortion movement... [which] has quietly found a way to rebrand itself as hip...and feminist.” Costello also misrepresented pro-lifers as people who regularly call women who abort “baby-killers.”

The correspondent made her claim at the beginning of her report: “Have you heard? Tim Tebow is doing an ad that will run in the Super Bowl. This morning, I’d like to actually step back from the issue itself and break it down another way. Some say this is the culmination of a brilliant marketing strategy by the anti-abortion movement. It has quietly found a way to rebrand itself as hip, modern, and- yes, feminist.”

After playing two clips from Gary Schneeberger from Focus on the Family, which paid for the Tebow ad, Costello noted that “[a]lthough the ad has inflamed some women’s groups, it’s a far different message than in years past, back when the politically-powerful Reverend James Dobson was Focus on the Family’s face.” The CNN correspondent singled-out a 2008 sound bite from Dobson, where he expressed his grief over the human toll of abortion: “It just grieves me greatly of how the blood of maybe 46, 48 million babies who have been aborted cries out to God from the ground.”

What if pro-choicers wrote a column filled with well-articulated pro-life arguments . . . and never mustered a substantive response? Would it suggest they have effectively conceded defeat on one of the great moral issues of the day?

That "what if" becomes reality in Abortion's battle of messages in today's LA Times. As noteworthy as the column's substance is the identity of one of the co-authors: none other than leading pro-choice light Kate Michelman, past president of NARAL [and current John Edwards advisor].

Consider these excerpts, which with minor editing could just as easily have come from a Bill Buckley column.

The folks at The New York Times are experts at obfuscation, aren't they? Here is a perfect example of the soft selling we get from the leftist editorial board of the Times, a great demonstration of their underhanded practice of creating labels out of thin air that sound sooooo much nicer than would a label that truthfully describes one of their fellow travelers.

This time we have an abortion activist given a more benign title in order to make her seem more representative of women instead of an extreme abortion activist that might represent only a small percentage of people. Obviously the Times wants this person's opinion to be more acceptable than it might if her true background were more obvious. In "Different Rules When a Rival Is a Woman?" we find a John Edwards operative quoted in a story about how mean the Democrat candidates were to Hillary at the last Democrat Presidential debate. The woman quoted is one Kate Michelman: