Reading Bob Novak's new book about his years as a Washington reporter, I came across his recollection about how back in 1980, when marginal income tax rates stood at 70 percent, political reporters considered it bizarre that then-candidate Ronald Reagan supported the Kemp-Roth plan to reduce income taxes by 30 percent. On page 357 of 'The Prince of Darkness: 50 Years Reporting in Washington' (Amazon's page), Novak related a conversation he had, the week before the 1980 election, with Walter Isaacson, then a new Time magazine reporter. Isaacson eventually moved up the ranks to run the magazine and later CNN:

The connection of Reagan's emphasis on tax reduction to his late [1980] campaign surge was lost on reporters covering the Republican candidate. One of them was Walter Isaacson, a twenty-eight-year-old Time correspondent. The former Rhodes scholar, in his second year with the magazine, was given the plum assignment of covering Reagan. On the campaign trail that last week, he introduced himself to me and started a conversation about Reagan's and my tax-cutting views. He said he believed I was the only journalist he knew who actually supported Kemp-Roth, which accurately reflected the political press corps' mind-set. “I just wonder if you could explain to me how you got there,” he said. Walter sounded like a modern scientist encountering somebody who believed the earth was flat.