In the earliest days of television, shows were often supported entirely by one sponsor. There was the "Texaco Star Theater" with Milton Berle. Remember "General Electric Theater" with Ronald Reagan? The corporate patron was held responsible for the content within the program. More to the point, the corporate patron wanted the association with the show it was sponsoring.

Perhaps the best branding of them all was, and is Hallmark, with its Hallmark Hall of Fame movies. When that movie airs you just know it’s a quality movie, because that’s all Hallmark will produce.

On today’s TV shows, it’s all changed. Today's sponsors run in large packs and appear to make no attempt to monitor shows and have no expectation of being held accountable for the "art" they’ve enabled. In fact, they insist they not be held accountable for that which they sponsor. They are the unsponsors.

The much anticipated list finally arrived. Many hard working producers, writers, and actors waited with baited breath to hear the possibly career-changing announcement; hoping that their dedication to their craft and the constant effort to produce quality television had paid off. And then they realized, "Oh wait, the Emmys have ignored us for years..." It's a point driven home this year with the surprise (but not really) nomination of "Family Guy."

Family Guy has been nominated for Outstanding Comedy Series by the Academy of Television Arts and Sciences. Unlike previous years, these nominations were decided by popular vote. Essentially, the Academy decided not to have a panel make the final decision, instead the vote lay solely on the members. Continuing with the Emmy tradition of validating shows that bash family, religion, and moral values, the Academy put the icing on the cake with "Family Guy."

ABC reporter Bill Weir didn't exactly grill "Family Guy" creator Seth MacFarlane when he interviewed him for "Nightline's" ongoing "Seriously Funny" segment on Monday. The journalist failed to bring up some of the most egregious examples of MacFarlane's cartoon vulgarity, including a March 8 episode that featured bestiality jokes, a gay-hating Jesus Christ and an 11-way gay orgy.

Instead, Weir only vaguely alluded to such instances and asserted, "But, like those other cartoons, his shows raise the most ire with religious and parental watchdog groups. If there is a taboo line, chances are MacFarlane has leaped over it." He did read off a list of topics the show has skewered and then wondered, "Where is the line for you? Is there a line or is that the point?" Once again, however, Weir had no specifics to follow-up. Did he ask about the October 19, 2008 episode in which the program's baby character, Stewie Griffin dressed up as a Nazi and wore a McCain/Palin button? No. MacFarlane, a Barack Obama supporter and liberal Democrat, wasn't forced to talk about that particular low blow.

MSNBC host Keith Olbermann, who has a history of using distorted or even factually inaccurate information -- much of which he gets from far-left sources like Media Matters for America and Think Progress -- on Friday's Countdown show accused FNC's Brit Hume of making a "dumbfounding" admission that "he was fed a buffet of daily talking points" by the "lunatic fringe, right wing" Media Research Center, which the MSNBC host identified as a Web site "run by the perpetually angry Brent Bozell." During the show's "Worst Person in the World" segment, after designating Hume with the second place distinction, Olbermann also claimed that Hume's "admission" was "as startling as if he had confessed to making up the news out of whole cloth or reading it off a ouija board." Olbermann was referring to Hume’s Thursday speech at the MRC’s annual Dishonors Awards gala, as the former FNC anchor accepted the "William F. Buckley Jr. Award for Media Excellence."

And during a discussion with left-wing Family Guy producer Seth MacFarlane about a number of off-color comments made by several conservative public figures during the week, the two characterized Joe the Plumber's stage entrance at the MRC event as "gay," with MacFarlane cracking that "they're the people who are supposed to be opposed to homosexuality," and that "that‘s kind of an oddly gay entrance, wasn't it? 'God Bless the USA' and that welting, wistful tone." Olbermann played along, adding that "the guy looks like he just jumped off the Brawny towel thing."

Family Guy – talk about a misnomer. The animated Fox television series crossed sexual, moral and religious boundaries on Sunday evening when it aired content inappropriate for its young target audience.

The controversial material was not limited to one subject, or isolated in a single scene. Images of gay men kissing, a baby eating semen, physical abuse, sexual touching and a half naked male were just a few of the disturbing images viewers were treated to in the March 8 episode.

The Parents Television Council has issued a press release regarding the indecent content. Tim Winter, President of the PTC has alerted the Federal Communications Commission to the controversial content aired at 8:00pm CT, during the so-called family hour.