On Monday’s CBS "Early Show," co-host Harry Smith did a segment on the effectiveness of television ads in presidential campaigns, in which he gave credit to Ronald Reagan’s ‘optimistic’ "Morning in America" ad, which he incorrectly said was run in the 1980 campaign rather than 1984, but he followed quickly by condemning more recent Republican ads: "There's a high road and a low road. Remember Willie Horton? The ads played to racial fears and portrayed Massachusetts Governor Michael Dukakis as soft on crime...And an ad showing John Kerry's wobbly windsurfing helped sink his presidential bid."

Prior to describing this "low road," Smith discussed Hillary Clinton’s recent 3 A.M. phone call ad and highlighted it’s effectiveness:

Most of the ads won't be remembered by anyone, but some of them are not only effective, they become part of our culture. And a new contender is this campaign ad for Hillary Clinton...But the tactics seem to work. Clinton did win Texas where the ad ran.

During an appearance on CNN's "Reliable Sources" on Sunday, former NBC News anchor Tom Brokaw pointed out that before the invasion of Iraq, even "people who were critical of the war" thought that Saddam Hussein "had weapons of mass destruction," as he responded to criticism that the media were not aggressive enough about challenging President Bush before the Iraq invasion. And while commenting on racial issues, giving his view that "we need to have a dialogue in this country" about race, Brokaw lamented the problems posed by "political correctness" which means "you're in danger of being a racist if you go against the merits of some issues and just try to look at it objectively." Brokaw added: "Within the black culture, there's a fear about speaking out, about what some people see as wrong, because they say, don't go there, you know, it will only hurt our people." (Transcript follows)