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February 12, 2012
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Joe Kelly

A Whopper of a Problem: CBS Anchor Makes Light of Raunchy Fast Food Ad

By Erin R. Brown | April 10, 2009 | 14:46

“I’ll take an order of fries, a kid’s meal, and some sexy women with square butts, please.”

CBS “Early Show” hosts Maggie Rodriguez and Harry Smith giggled at the new commercial for the Burger King kid’s meal featuring sexual images inappropriate for children, including sexy women in tight outfits dancing to a parody of the notoriously raunchy tune, “Baby Got Back.”

Aimed to promote the new 99 cent children’s meal, Burger King has teamed up with Nickelodeon in a new commercial appearing on adult programs that features the popular cartoon character, SpongeBob SquarePants.

“The Early Show” noted April 10 segment that several parents groups are outraged because the commercial reflects an adult club scene in which the fast food chain’s “King” character plays a DJ remixing Sir Mixalot’s “Baby Got Back” with the lyrics changed to “I like square butts and I cannot lie.” The “King” character is seen touching and “measuring” a woman’s square behind with a tape measure.

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