Ian Smith

Honest, I'm not looking for trouble. Just hanging out on Christmas afternoon, watching the Heat vs. the Cavs on ABC, when a State Farm Insurance commercial comes on. Funny stuff. A guy on a treadmill gets so distracted by a shapely young woman on a hamstring machine that he slips and falls off.

Then a trim man, identified by a screen graphic as Dr. Ian Smith, comes by to help him to his feet, and says:

Go on, laugh. But it's not easy getting back in shape. That's why we created the 50-Million Pound Challenge. It's a new way to help our community get healthier together. Get started at 50-Million Pounds dot com.

View video here.