NBC Launches Liberal Site For 'The' African-American Perspective On News

"There is not a Black America and a White America and a Latino America and an Asian America -- there's the United States of America." -- Barack Obama, 2004 Democratic National Convention keynote address.

"theGrio.com. The African-American perspective on news. Our lives, our world, our stories.  theGrio.com.  Part of NBC News." -- promo for new NBC News website, August 9, 2009.

So much for Barack Obama's promise of a post-racial America.  NBC News apparently believes that African-Americans can be pigeonholed.  In NBC's view, there exists "the" African-American perspective on news.  So announced the NBC News promo, aired during today's Meet The Press, for a new website, theGrio.com.

View video here.

And what is "the" African-American perspective?  The official NBC launch press release for theGrio highlights three contributors:

Melissa Harris-Lacewell: The Princeton prof is a regular guest on The Rachel Maddow show, a regular contributor on NPR and a columnist for The Nation

Santita Jackson: a radio talk show host who is also the producer of Jesse Jackson's radio show. She is the former Director of the P.U.S.H. Television Studio.

Al Sharpton: say no more. Please.
Welcome to post-racial America 2009, NBC-style! E-grio-gious!
Mark Finkelstein
Mark Finkelstein is a contributing editor for NewsBusters.