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'Today' Anchor Vieira Loses Not-So-Eco-Friendly Super Bowl Bet

By Jeff Poor
Created 2008-02-04 18:27

Maybe they should have added a few carbon credits to this Super Bowl bet.

NBC's "Today" co-anchor Meredith Vieira lost a bet to fellow co-anchor Matt Lauer for the New York Giants 17-14 win over the New England Patriots. But it wasn't exactly a carbon-neutral endeavor.

"[Y]ou know, let's check the traffic chopper, chopper four for Meredith - to see how traffic is over the West Side [of New York City] - and you can see, it's still clear," "Today" meteorologist Al Roker said on the February 4 show [1]. "It's still clear, the traffic and in fact, it's perfect for planes flying overhead, ‘Giants Rule, Meredith drools.'"

A carbon-belching airplane with a banner attached saying "Giants Rule, Meredith drools" made a lap around New York City, which doesn't conform to the NBC "Today" green theme they have devoted a lot of attention to in recent weeks.

The January 22 episode of "Today" featured the show's personalities [2] - Vieira, Lauer, Roker and Ann Curry carpooling to work, but only for one day and while complaining how lame it was. Other "Today" pro-green segments involved paying more for green products [3], crusading against paper and plastic grocery bags [4] and praising a government mandate for compact fluorescent bulbs [5].


Source URL:
http://newsbusters.org/blogs/jeff-poor/2008/02/04/today-anchor-vieira-loses-not-so-eco-friendly-super-bowl-bet