The pagans blogging at The Wild Hunt report that the MTV program True Life is looking for a few good teenaged Wiccans. They’re concerned that "Far too often naive (or greedy) Pagans have been exploited in this sensationalist and bottom-feeding genre, providing snarky laughs to a growingly cynical audience." But MTV is hardly a convention of religious broadcasters who would scorn the pagans. It’s more likely they’d enjoy watching a few Christian parents blow a gasket while they film it. Here's a snippet of the request for subjects:
…we are casting for an upcoming episode of the award-winning series True Life. For this episode, we are looking for people who are in the process of converting to Wicca, or who have recently converted. We are focusing on how parents deal with these changes, and how it affects relationships. People should email their situations to Parents@mtvnmix.com with their name, age, location, phone number, and recent photo of themselves I would really appreciate it.
"If U Seek Amy." If you repeat that phrase a few times, it will sound like an all-too familiar reference to sex. This clever little phrase is the title of Britney Spears' new hit, and it's stirring up some controversy.
In case you're still a little lost, it clearly sounds like she is saying, "F**K me," and in the event you still think the song is about a girl named Amy, observe how the phrase makes no sense in the context:
Love me hate me Say what you want about me But all of the boys and all of the girls are beggin’ to, If U Seek Amy
Love me hate me But can’t you see what I see All of the boys and all of the girls are beggin’ to, If U Seek Amy
Hip Hop R&B artist Ne-Yo joined MTV VJ Lyndsey Rodrigues on TRL to co-host today. Prior to performing, Ne-Yo was interviewed about a song on his new album titled "When You're Mad." Rodrigues asked the singer/song-writer the last time he was mad himself.
RODRIGUES: When's the last time you got fired up?
NE-YO: Last time I got fired up?...you know what got me mad? When I watched McCain's speech. That got me mad.
RODRIGUES: I'm not going to get into it.
Rodrigues quickly steered away from politics and moved the show back to the music. Perhaps after Russell Brand made his views known to the MTV audience, another onslaught of complaints was the last thing MTV wanted.
However, Brand gained more notoriety than ever since the Video Music Awards and has apparently been asked to return next year. Up and coming entertainers are not necessarily looking for friends but the bottom line. It should be no surprise entertainers are looking to throw political bombs now.
Ne-Yo may be looking to season his new album release with some political controversy, but after Brand's reprehensible behavior at the VMA's, Ne-Yo was not going to top that. At least MTV was not going to let him.
Associated Press writer Jake Coyle offered a TV reviewer's take on MTV host Russell Brand's Bush-bashing on Sunday night. He called it "candor" and mocked the idea that a host should steer clear of suggesting the president's retarded. He thought the "import was a welcome change." Is he really a change? Brand seems to epitomize MTV, which glorifies every excess:
After all, Brand has built his image on his candor and edginess. He's well-known across the pond as a standup comic, TV show host and radio DJ — but more so as an outlandish and hedonistic figure who speaks unabashedly about his prior drug and sex addictions.
Brand was especially "unabashed" about mocking teen stars who've taken a stand for abstinence before marriage:
Again and again, Brand — a confessed former sex addict — poked fun at young sex and abstinence. Speaking of Alaska Gov. Sarah Palin's daughter's boyfriend and would-be father, Levi Johnston, Brand sympathized with him: "That is the safe sex message of all time. Use a condom or become a Republican!"
The MTV Video Music Awards show was as predictable as watching Keith Olbermann or Chris Matthews do their broadcast. Other than celebrating its 25th anniversary and giving Britney Spears a possible opportunity for a comeback, the program was chock full of insults towards conservatives by the show’s emcee, U.K. comedian Russell Brand. As a former MTV staffer, I was surprised by the selection of such an obscure individual to emcee the program.
By the audience reaction, Brand knew he was considered a “nobody” here in the United States, so his immediate course of action was to go political to try and endear himself to the MTV audience:
“OMFG” is text-speak for the unspeakable. It's also the tag line for a new ad campaign aimed at teens and featuring a jumble of sexual situations, including teens undressing each other and two girls kissing. The campaign blitz is appearing in print and television, all aimed at drumming up eyeballs for the CW network's teen-themed soap "Gossip Girl."
For the uninitiated, “OMG” translates to “Oh My God” in the language of email and text messaging. The addition of the “F” means … well, it’s the word that can cost broadcasters a hefty government fine if someone actually says it on TV.
Now, of course, executives at the CW could never admit that they were actively targeting teens with such a "provocative" ad. Nor would they ever admit they were intentionally dodging an FCC fine by using the letter "F" instead of the unspeakable word. Nor would they ever consider that "F" used next to "G," which stands for "God" would be blasphemous. In fact they've gone out of their way on these subjects. But reality has a way of well, keeping it real.
Planned Parenthood Golden Gate (PPGG) has unveiled what it calls an “edgy” TV and radio campaign that “focuses on the importance of practicing pregnancy prevention and safer sex.”
Except that the words “pregnancy” and “safe sex” are never spoken. And the pitch man in the “Mile High campaign” is flamingly gay. The TV ad is being run on MTV, VH-1, Comedy Central and TLC, and the radio ad is running on KMEL-FM, a San Francisco station. See if you can find the purported "sexual health" education messages in the ad.
Here is the text of the commercial: (click here to see the video)
Here's something you don't see every day: A rapper condemning MTV for, of all things, promoting homosexuality. It makes a little more sense, though, when you realize that he only did so to shift the blame from the increased criticism that rap music has come under following the Don Imus "nappy-headed-hos" incident.
In an interview with Complex magazine (h/t RightwingSparkle), rapper Jeffrey Atkins, aka Ja Rule, blasted both MTV and homosexuality. I've taken the liberty of removing his numerous vulgarities:
Yeah, they got my man Doug Morris under fire and s---, they got him going down to go speak to Congress about hip-hop lyrics, are you f---ing serious? There's a f---ing black kid right now about to get 25 years for having a fight with some white kids over hanging the nooses over the white tree, lets get to that. Let's get into s--- like that, because that's what's tearing up America, not me calling a woman a b---- or a hoe on my rap songs.
It's not very surprising coming from the same guys that tried to scare young voters in 2004 with fears of the military draft, but Human Events online producer Ericka Andersen takes a look at the left-wing, anti-war in Iraq slant of MTV.com's political news section:
Not that I expected MTV to be fair and balanced but this is ridiculous. I checked out the MTV site after seeing their recent commercials featuring two musicians strumming along to Spanish music in a cool setting to cool music with two cool looking Latin folks. But the wordless tone is clearly MTV's embrace of illegal immigration. Though they did provide different viewpoints to choose from on the immigration debate on the politics section of their web site, the same could not be said for coverage of the Iraq War.
When you enter the think:Politics section of MTV.com, you can choose to to click Iraq: Take a Stand. Then, there are two sections -- one for if you support the war, one if you do not. The section labeled "If you are against the war" features six different websites and resources to choose from. The section labeled "If you are for the war" lists only one.
MTV is gearing up for its 2008 presidential coverage and presenting an opportunity for young people interested in television journalism. Please take advantage of this opportunity and ensure that the right gets some representation in the program:
Citizen journalists! Visionaries! Vloggers! This is your year. Now more than ever, the presidential candidates know that every vote counts, and that local campaign stops can be covered and spread worldwide by anyone with a cell phone. You have power.
As part of our collaboration with the John S. and James L. Knight Foundation and the Knight News Challenge, MTV is looking for one aspiring reporter from every state and Washington, D.C., to be part of our Choose or Lose team. We know that you're already hitting the streets and doing this work. So now we're giving you the chance to join a national team of journalists in covering this unprecedented election year from a youth perspective.